Staying top-of-mind with your customers and prospects can be time consuming, but it doesn’t have to be. Our monthly newsletter program makes it easy to quickly create and implement a monthly newsletter program that delivers news, promotions and other valuable content from your organization to your chosen target audiences.
ResponsePoint’s Monthly Newsletter program eliminates the stress of regular customer and prospect communications by doing the heavy lifting for you. Our team of experts understand what it takes to get the job done right. This starts by researching your company and industry, interviewing content experts and writing valuable content. We then organize it into a professional quality email newsletter ready for delivery with links to supporting content online. We then coordinate delivery and track responses to help you identify and prioritize which customers and prospects represent the best opportunity for sales.
This program allows you to:
- Quickly build meaningful content each month
- Create an attractive, professional looking layout
- Nurture prospects throughout the year with personalized content to increase conversion rates
- Better utilize web and email tracking along with lead scoring to profile targets
- Comply with CAN-SPAM laws to protect your company’s reputation
- Implement sophisticated user web tracking to identify new sales opportunities
- Improve the performance of your existing email marketing programs
- Establish automated follow-up and triggered communications for increased prospect targeting
- Do reverse IP look-up of anonymous web traffic to your archived newsletters
Marketing Automation Newsletter Program
For more information on how ResponsePoint and this program can help you improve your marketing performance, call us at 800.990.0725 or contact us online.