Lead Generation Blog Articles
B2B Lead Nurturing and Telemarketing Should a B2B lead nurturing campaign rely solely on marketing automation? On the one hand, automation has allowed marketers to pinpoint their ongoing communication efforts to prospective customers with targeted emails at segmented...read more
PRESS RELEASE: ResponsePoint Recognized for Direct Mail Marketing Excellence at The Fourteeners, presented by the Colorado chapters of the BMA & AMA. Denver, Colo. — May 10, 2019 — ResponsePoint announced it received one of only 26 2019 Gold Awards from the...read more
B2B lead nurturing and telemarketing help make stronger connections. Success in sales can be directly traced to strong connections, which in turn often correlates to sales activity, which closely aligns to lead nurturing. You may be hearing the chatter of...read more
4 Ways to Build a Winning B2B Telemarketing Campaign Telemarketing is still relevant, because it still works! To develop a solid B2B telemarketing program that drives sales, a strategic plan must first be developed. Without an effective telemarketing plan,...read more
Is Your B2B Online Marketing on Autopilot? Collaborating with a marketing services company puts you back on the road to a bigger ROI Let’s face it… A lot of expectations and requirements rest upon the shoulders of a marketing team. And often, those...read more
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