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Lead Nurturing

Lead Nurturing

Lead Nurturing

Nobody wants to allow their leads to sit and go cold even after investing a lot of time and money in generating leads. Most of the business and their sales funnel gaps are facing these issues these days. Don’t let this frustration develop, but create some strategies that can make any B2B marketing bigger and profitable like never before.

Vacations are supposed to be a time to relax and unwind. A time to stop thinking about work and re-energize your batteries.  Unfortunately, especially if you are in Marketing, leaving the office for even a short period of time can be stressful because it requires putting in extra hours to get ahead and/or train someone to fill your shoes to keep things running smoothly while you are away.…

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A Conversion Strategy Key to Lead Generation When I speak to clients about developing a conversion strategy for improving their lead generation activities, I always start with the basic fundamentals of understanding their offer, their unique value propositions and their existing communication strategies for building awareness and promoting their products or brand.…

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