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Creating Content for Twitter

As a B2B marketer, you should be creating content for Twitter, but maybe you’ve been sitting on the sideline watching and learning from others. It’s time to build a plan to use Twitter to generate leads and promote your solutions. An initial step is creating content for Twitter. Content marketing strategies have been well documented and we’ve written several blogs on content marketing for B2B lead generation, so I won’t get into too much detail on that.…